The 70's were literally the "anything goes" decade. For some, the uglier and clunkier than the way, the better. For others, soft and feminine was the answer. Whatever "dig" however, make a fashion statement reached its apex in the 70s.
The 70's were an intensely tumultuous time, with various cultures and subcultures coming out into the open immediately. The Cynicism abounded as militant feminism, civil rights, the scandal of Watergate and the Vietnam War brought gritty reality to the forefront. These influences gave designers new ammunition, and the public was eager for the latest wave of fashion.
The idealism of the 60 had long since vanished in the wind. Was increasing anxieties about global pollution and depletion of natural resources of the earth. The 70's had seen war in the Middle East, the war in Vietnam had ended, there was corruption in the highest levels of American government with Watergate and Nixon's resignation, an oil crisis and the lipstick Khmer of Cambodia had turned into fertile land on the killing fields. There was a daily diet of the difficulties introduced in the headquarters of the Western world through television.
Movies and television shows such as Charlie's Angels were having an increasingly profound affect on fashion. The cultural icons such as Wonder Woman created a lust for boots-often interesting teamed with hot pants or short skirts. Boots might be shiny, have structured, bejeweled, or covered with psychedelic or floral designs, but they were rarely boring.
Dressing to shock was popular and the movements of Glam and Punk have taken to an extreme. The designers have pushed the envelope by decorating shoes for adoring-and outrageous-customers such as the Elton John, David Bowie and Cher. Designers took platform shoes to new heights, building 7 - to 8-inch stacked heels and covering them in rhinestones, sequins and other ornaments in.
The conservative media have compensated by illuminating the romantic, soft and classicly beauty. The historical revivals, in many periods of history, continued. This trend, embraced by design houses such as Biba, Ossie Clark and Yves St. Laurent, is apparent in the pumps of the court of Edwardian-style, in the Roman-inspired sandals, and squared-off toe-reminiscent of the 1940s.
Mode of this era are also frequently marked by designers such as Givenchy, Norell, and Oscar de la Renta. The trend of the 60 mini-skirts, bell bottoms and the long hair, lasted through the decade. Polyster knitted fabrics have broken the earth looking to expand continuously. If you do not Scaffold polyster, the preferred textile was denim blue jeans. The skirts came in three lengths 70 years, mini, midi and maxi in. Television and film reflected the way people dressed like Annie Hall and Saturday Night Fever. The rear half of the fashions of the decade was heavily influenced by glam rock - and - and roll music of Disco.
Speaking shoes, Nike debuted in 1972, the result of a fateful tip of ingenuity that comes into contact with a waffle iron. Work has become a popular pastime and running shoes were a functional necessity, especially for men (and Farrah Fawcett - see "Charlie's Angels"!) The athletic craze was only just beginning, however (see 80) .
Not only did Nike hit the scene in 1972, but David Bowie's alter ego Ziggy Stardust, which came out ..... on a large scale. According to Bowie, the name "Ziggy" came primarily from the title of the London tailor's shop (called "Ziggy") that Bowie observed from a train one day. In an interview said it was his private joke that because Ziggy Stardust was going to be largely about clothes, he had called him "Ziggy". But digress .... With a wham, bam thank you ma'am, GLAM was suddenly all the rage on both sides of the pond. The boys borrowed boa girls, blouses, slinky shirts and sometimes even their makeup. Bands like the New York Dolls have had the biggest followings of Elvis and it was hard to tell the girls from the boys! The way it was all over the place from this point and in 1975 there was the natural romantics (think Gunne Sax), mothers of the earth (think of the earth shoes and chukka boots) and was now the girls running style to try the boys'.
Diane Keaton, Woody Allen's chanteuse in the film "Annie Hall" of the neurotic 1977 venture, was very different from other leading ladies in one all-important area, this lady looked like a man (so-wise only of course). Men's shirts, ties, fedoras you name it. In the late 70's, the women's lib was free from the shackles of old-fashioned feminine cuts. There was a collective gasp in the late 60's when the boys wearing girls `cover 'and wore pantsuits outside the house, but this &ldots; of this was true of the closet to steal their father! What wacky Annie led the Blazers of men, baggy pants, shirts, oversized shirts, ties and hats-sometimes a limp all at once, or sometimes just men's jacket was an accessory.
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